If you've never tried carrying our product, now's the time to start.
Thousands of accounts have carried our line with great success. The key to their success lies in the proper merchandising. The Japanese animation consumer is...
A repeat customer who will rent or buy as many titles as you have in stock. Usually an 18-35 year old male also interested in comic books, video games, & science fiction.

With these customers it is essential that you continue to bring in new releases. Once a customer has seen all of the titles on your shelf, he'll go elsewhere for more. When Japanese animation is given its own section in your store, your success rate with the product will greatly increase. Your Japanese animation section should contain at least twenty titles to be effective in attracting customers. The shelf life of a Japanese animation title is also much longer than the average feature film, with new fans being converting to the genre daily.

As many Japanese animation titles contain mature themes with some degree of sex and violence, we strongly urge you not to place these titles in your Children's section.

Please take some time to look over the website. We feel certain that when you decide to carry Japanese animation, you'll reap the profits that our other customers are enjoying. Thanks again for your interest!

We understand you may have a few questions and concerns. Here will address a few of the more common ones:

Why should I carry Japanese animation?
Almost every university in the US has an animation club with members actively searching for places to rent and buy Japanese animation.
Retailers who carry video games will have a built in customer base for our product. Many games are inspired by Japanese animation characters and vice versa. For instance, the series Area 88 inspired its own game, while Battle Arena Toshinden is based on the Playstation game .
Military customers are incredibly interested in the genre. Stores in military base towns have seen tremendous sell-through.
Japanese animation rents year-round, unlike most B movie titles.
With the proper signage and posters (which we'll provide), our product will return its investment very quickly due to its low price point. At least two releases (either dubbed in English or subtitled) are available each month to quell your customers' appetite for more Japanese animation.

"It 's really expensive."
The average list price for DVDs is getting lower everyday. They range from a high of $29.99 to a low of $6.95 for a single title. With these prices, you'll make a quick return on your investment. Plus, the anime consumer is a repeat customer, so if you sell one title, you'll soon be selling more.

"I carried a couple of pieces, but it didn't sell."
If you're only carrying a couple of pieces, they're probably getting lost on your shelves. You'll have greater success if you set up a Japanese animation section with at least ten titles. If that's too much to ask, try putting it in the New Release section to start, then file it in or near your Science Fiction section. If you're carrying the mature titles, you may want to file them in your Adult section.

"Other stores in my area already carry it. "
You may have competition that carries some of our product; but with over 500 titles available from Central Park Media, they certainly won't have it all. Japanese animation is a growing market, and if you're not carrying it, you're losing potential revenue to your competition.